A Micro Marketing site is a small stand alone website that might be part of a large website. A Micro Marketing site is usually created when you launch a new product or send out a targeted email campaign to annouce a new service or event. It is targeted for a very specific audience. You can easily integrate the new product or annoucement on your current website but it wont create the high impact you want for that special event or new product or service.
A Micro Marketing site is a very cost effective way to launch a new product, service or event because: